Arc’teryx Toronto
Veilance Editorial
2024
✷ Creative Direction
✷ Production
Junkie collaborated with Arc’teryx to introduce Veilance’s new collection through editorial photography. The goal was to create organic social content teasing hero F/W pieces within a look into the daily spaces and crafts of recognizable artisans in the city.
The photo series showcases the garments as essential elements of a functional and stylish lifestyle for young professionals.
Deliverables consisted of 9 stills.
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✷ Production
Junkie collaborated with Arc’teryx to introduce Veilance’s new collection through editorial photography. The goal was to create organic social content teasing hero F/W pieces within a look into the daily spaces and crafts of recognizable artisans in the city.
The photo series showcases the garments as essential elements of a functional and stylish lifestyle for young professionals.
Deliverables consisted of 9 stills.