Nissan Infiniti
Infinitely You Social Campaign
Q3 2024
✷ Creative Development
✷ Social Campaign Strategy
In partnership with Notch Video and North Strategic from Publicis Groupe, Junkie was commissioned to develop a comprehensive content strategy for Infiniti’s “Infinitely You” campaign.
Central to the social campaign, Junkie’s primary responsibility was to craft a cohesive narrative that highlighted Infiniti’s hero nameplates, ensuring that each creative element resonated with its respective target audience in a way that not only showcased INFINITI's design ethos and features but also connected with the universal emotions tied to the driving experience.
✷ Social Campaign Strategy
In partnership with Notch Video and North Strategic from Publicis Groupe, Junkie was commissioned to develop a comprehensive content strategy for Infiniti’s “Infinitely You” campaign.
Central to the social campaign, Junkie’s primary responsibility was to craft a cohesive narrative that highlighted Infiniti’s hero nameplates, ensuring that each creative element resonated with its respective target audience in a way that not only showcased INFINITI's design ethos and features but also connected with the universal emotions tied to the driving experience.