Visual Identity Campaign



Arc’teryx Toronto



Veilance FW2024 Editorial 



Q4 2024

 
✷ Creative Direction
✷ Production

Junkie collaborated with Arc’teryx to introduce Veilance’s new collection through editorial photography. The goal was to create organic social content teasing hero F/W pieces within a look into the daily spaces and crafts of recognizable artisans in the city.

The photo series showcases the garments as essential elements of a functional and stylish lifestyle for young professionals.

Deliverables consisted of 9 stills.

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