Secret P&G 🫧
North America Campaign (Broadcast & Social)
Q3 2025
✷ Creative Development
✷ Production
Junkie Studio helped reintroduce Secret Deodorant to a new generation of bold, active North Americans. Tasked with producing a campaign that spoke fluently to both English and French audiences, we leaned into a creative strategy centered around relatable daily routines – all while staying confidently fresh.
Deliverables consisted of motion assets in varying sizes for TV broadcast and paid social, in English and French.
✷ Production
Junkie Studio helped reintroduce Secret Deodorant to a new generation of bold, active North Americans. Tasked with producing a campaign that spoke fluently to both English and French audiences, we leaned into a creative strategy centered around relatable daily routines – all while staying confidently fresh.
Deliverables consisted of motion assets in varying sizes for TV broadcast and paid social, in English and French.
Chef Bombay 🍛
National Campaign
Q3 2025
✷ Production
Junkie teamed up with Hunting the Hunter agency to produce a national camapign for a legacy Canadian frozen food company, Chef Bombay.
The goal was to create an awareness campaign to reach new audiences by showing relatable family gathering scenarios. As we celebrate the 20 years of Chef Bombay, we tied it back to the theme of “family times are frozen in time”. We captured the chaos, joy, and warmth unfold in the midst of real family dynamics.
Deliverables consisted of motion assets for social awareness campaign.
Junkie teamed up with Hunting the Hunter agency to produce a national camapign for a legacy Canadian frozen food company, Chef Bombay.
The goal was to create an awareness campaign to reach new audiences by showing relatable family gathering scenarios. As we celebrate the 20 years of Chef Bombay, we tied it back to the theme of “family times are frozen in time”. We captured the chaos, joy, and warmth unfold in the midst of real family dynamics.
Deliverables consisted of motion assets for social awareness campaign.
Canada Protection Plan 👫
National Campaign (Broadcast & Social)
Q2 2025
✷ Creative Development
✷ Production
Following its acquisition and rebrand, Canada Protection Plan needed a fresh strategy to connect with Canadian audiences through mission-driven, family-oriented messaging.
Junkie Studio partnered with Notch Video and the talented creative duo Sandrine Some and Kerwin Santos.
To maintain continuity with the brand’s previous spots and preserve existing recognition, we blended live-action footage with animation.
Deliverables consisted of motion assets in varying sizes for TV broadcast and paid social, in English and French.
✷ Production
Following its acquisition and rebrand, Canada Protection Plan needed a fresh strategy to connect with Canadian audiences through mission-driven, family-oriented messaging.
Junkie Studio partnered with Notch Video and the talented creative duo Sandrine Some and Kerwin Santos.
To maintain continuity with the brand’s previous spots and preserve existing recognition, we blended live-action footage with animation.
Deliverables consisted of motion assets in varying sizes for TV broadcast and paid social, in English and French.
Ace Hotel Toronto 🏨
Social Brand Spot
Q1 2025
✷ Creative Development
✷ Production
Junkie was comissioned to produce content for Ace Hotel Toronto, in which our focus was imagining the signature suite as place of calm amidst Toronto’s metropolitan liveliness
Our aim was to bring to life the room’s thoughtful design by showcasing how each corner ties into the unfolding of a quiet morning.
Deliverables consisted of motion and stills for social campaign.
✷ Production
Junkie was comissioned to produce content for Ace Hotel Toronto, in which our focus was imagining the signature suite as place of calm amidst Toronto’s metropolitan liveliness
Our aim was to bring to life the room’s thoughtful design by showcasing how each corner ties into the unfolding of a quiet morning.
Deliverables consisted of motion and stills for social campaign.
Nike x Capsule 👟
Nike Air Max ‘95 Toronto Edition Limited Release
Q3 2024
✷ Production
This is a film for Nike’s Air Max ‘95 release - Toronto edition. This campaign unfolds through the lens of the legendary Toronto white squirrel, who takes us on an adventure through the city.
Along the way, we encounter various locals and navigate the different neighborhoods, witnessing Toronto’s rich blend of styles, cultures, and communities, all via. the POV of our beloved white squirrel, Gandalf
Deliverables consisted of campaign OLV and stills for product launch.
This is a film for Nike’s Air Max ‘95 release - Toronto edition. This campaign unfolds through the lens of the legendary Toronto white squirrel, who takes us on an adventure through the city.
Along the way, we encounter various locals and navigate the different neighborhoods, witnessing Toronto’s rich blend of styles, cultures, and communities, all via. the POV of our beloved white squirrel, Gandalf
Deliverables consisted of campaign OLV and stills for product launch.